By AAT Comment News Valentine's Day: in numbers 14 Feb 2014 To some it’s a marketing scam, to others an opportunity to declare undying love. One thing’s for sure: Valentine’s Day divides opinion. But who celebrates the most? And how much do men and women spend each year on the annual love-fest? Find out that and more in our infographic Sources for infographic: Management Today, the Greeting Card Association, The Scotsman, Travelodge and Interflora. AAT Comment offers news and opinion on the world of business and finance from the Association of Accounting Technicians.